Email Automations for Recruiting

Four ways to trigger automated emails

Whether it's a status update, a time delay, a candidate action, or a calendar event — ATS Mako sends the right email at exactly the right moment.

Status Changes

Automatically email candidates when their pipeline status updates — screened, interviewed, offer extended, or any custom stage you define.

Time Delays

Set timed follow-ups after key events. Send a reminder 24 hours before an interview or a nudge 3 days after no response.

Action-Based

Trigger emails when specific actions occur — form submissions, scorecard completions, or document uploads.

Calendar-Triggered

Tie outreach to interview dates. Send prep details, confirmations, and follow-ups automatically around scheduled events.

More than just automated emails.

ATS Mako's Email Automations are built for recruiting at scale — with personalization, deliverability, and real-time analytics baked in.

Personalize every email with smart variables like {{first_name}}, {{position}}, and {{interview_time}}
Build multi-step sequences with conditional logic — if no reply, send a follow-up automatically
Track open rates, click-through rates, and replies in real time
High inbox placement rates — emails land where candidates actually see them
Automatic unsubscribe handling keeps you compliant
Works alongside SMS automations for true multi-channel outreach

Email Automations in Action

Auto-sent · Status Change Interview Scheduled: Sales Associate at Mako Co. Hi Sarah, your interview for the Sales Associate role is confirmed for tomorrow at 2:00 PM. Here's everything you need to know... Yesterday · 9:01 AM

24hr Reminder · Auto-sent Reminder: Your interview is today at 2:00 PM Hi Sarah, just a quick reminder — your interview is today. Good luck! 🦈 Reply to this email if you need to reschedule. Today · 8:00 AM

Offer Follow-Up · Auto-sent · +1 Day Your offer letter for Sales Associate is ready Hi Sarah, we're excited to offer you the Sales Associate position! Your offer letter is attached. Let us know if you have any questions. Tomorrow · 9:00 AM

Emails that work for you.

Pre-built templates for every stage of the hiring funnel — customize and activate in minutes.

Application Received

Instant application confirmation

"Hi {{first_name}}, thanks for applying to {{position}} at {{company}}! We've received your application and our team will review it within 48 hours. We'll keep you updated every step of the way."

Interview Reminder

Interview day reminder with confirm prompt

"Hi {{first_name}}, just a reminder — your interview for {{position}} is scheduled for {{interview_date}} at {{interview_time}}. Please reply to confirm or let us know if you need to reschedule."

Offer Follow-Up

Offer letter follow-up nudge

"Hi {{first_name}}, we sent your offer letter for {{position}} yesterday. Let us know if you have any questions — we're excited about the possibility of you joining the team!"

Re-engagement

Re-engage incomplete applicants

"Hi {{first_name}}, we noticed you started an application for {{position}} but didn't finish. The role is still open — would you like to complete it? Click here to pick up where you left off."

How it works

Three steps to automated, personalized candidate email outreach.

Define your triggers

Choose when emails go out — status changes, time delays, candidate actions, or calendar events. No code required.

Customize your message

Use pre-built templates or write your own. Add smart variables to personalize every email with the candidate's name, role, and interview details.

ATS Mako delivers automatically

Sit back while the platform handles delivery, tracks opens and replies, and logs everything to each candidate's profile in real time.

Email Automations

Set the trigger. We handle the rest.